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The team is formed both around the individuals and a theme: environmental awareness. We believe that sustainability in our transportation and lifestyle choices is the key to our collective future. We are seeking to bring further exposure and attention to this cause through the choices we make in our race planning as well as the sponsors we partner with. We believe that certain partnerships for this race could prove invaluable to us and beneficial to your company.
Exposure: We plan to do a media campaign around the training and actual event, including blogs, podcasts, press releases and earned media. We believe that we will have many major media hits, print or television. Our plan allows for many more articles in the specialized press, both locally and nationally. We would also be more than happy to participate in some type of promotional event for your company.
Product Endorsement and Placement: Our team has strong roots within the local triathlon and cycling community, and therefore has the ability to have a broad reach in terms of marketing and word of mouth for product placement. The market for endurance events is growing exponentially, but the product field catering to the athletes competing is still relatively fluid. This event could represent a large opportunity to make further inroads into the mid-Atlantic and national markets.
Association with Green Movement: With our team’s focus on green energy and sustainability we believe that your association with our team will bring your brand some of the cachet of that emerging market. We plan seek carbon offsets for our air travel, use alternative fueled vehicles for support as available, and use organic nutritional products when available.
Please check back soon for a full listing of sponsors and sponsor opportunities.
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Please contact Eric Goetz at for sponsorship opportunities and team information. We can detail our plans and approach.
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